Du mythe du neutre à la neutralisation du neutre
There are many terms to name a typography called "grotesk": typography bâton, lineal, as well as Venus. It once meant "ornaments (drawing, painting and sculpture), ancient monuments discovered in Italy by the excavations of the Renaissance, and figuring fantastic subjects, capricious compositions depicting characters, animals, strange plants." CNTRL definition.Today, the term also refers to what seems odd, ridiculous, strange. The difficulty of identifying the shapes of grotesque, because of their extraordinary variety and diversity, any grotesk could be reduced to the implementation of one or more of these reasons: repetition, hybridity, metamorphosis.Memoire about Venus and other Akzidenz Grotesk of the late 19th, early 20th century.
Typography: Helvetica Neue by Max Miedinger & King's Caslon by Dalton Maag.Editorial design : Florent Martini / Virgile Flores / Hucheloup_Trillard